Campaigns

One-off pushes to a list, scored on the only thing that counts — bookings and revenue, not opens.

Campaigns run62 queued or drafted

Touched97738% opened

Booked303% of everyone reached

Revenue attributed$41.3k$1,378 per booking

Back-to-School Local Pushscheduled

Family services, 5 miScheduled Aug 13 · email

Neighborhood Door Sweepsent

Pacoima + Arleta commercial stripsSent Jul 23 · direct

Sent85

Open0%

Replies12

Booked3

Revenue$4.8k

Opened0%

Replied14%

Booked4%

Summer Care Plan Upsellsent

Build clients, no retainerSent Jul 16 · email

Sent42

Open69%

Replies11

Booked5

Revenue$3.7k

Opened69%

Replied26%

Booked12%

Google Profile Audit Offersent

Incomplete GBP, 10 mi radiusSent Jun 28 · email

Sent310

Open38%

Replies27

Booked7

Revenue$11.3k

Opened38%

Replied9%

Booked2%

Restaurant Menu Rescuesent

Restaurants w/ PDF menusSent Jun 1 · email

Sent120

Open48%

Replies19

Booked5

Revenue$5.9k

Opened48%

Replied16%

Booked4%

Yelp Refugeessent

Businesses paying Yelp, no siteSent Apr 30 · email

Sent180

Open39%

Replies14

Booked4

Revenue$6.2k

Opened39%

Replied8%

Booked2%

Spring Trade Blitz — Plumbingsent

Plumbing + HVAC, 91331/91340Sent Mar 29 · email

Sent240

Open40%

Replies21

Booked6

Revenue$9.4k

Opened40%

Replied9%

Booked3%

Referral Reactivationdraft

Past clients, 6mo+ quietNo date set · sms

Revenue per campaign

Google Profile Audit Offer7 booked · $11.3k

Spring Trade Blitz — Plumbing6 booked · $9.4k

Yelp Refugees4 booked · $6.2k

Restaurant Menu Rescue5 booked · $5.9k

Neighborhood Door Sweep3 booked · $4.8k

Summer Care Plan Upsell5 booked · $3.7k

What the numbers say

“Summer Care Plan Upsell” books 12% of everyone it touches at $749 a booking — your best list by a distance. Rebuild it and send again before you try a new angle.